Joining the popular Mazda 2 model range is the new  Mazda 2 three-door hatchback. Mazda has offered a three-door variant in its popular Mazda2 model range for the first time. Delivering an even sportier feel at a more affordable price, the new comer will feature all the attributes of the five-door hatchback

The new Mazda 2 three-door hatchback is designed to appeal new customers to further Mazda’s continued growth in the European market. The racy and reactive comes with the same power-train line up - MZR 1.3-litre and 1.5-litre petrol engines and the MZ-CD 1.4-litre turbo diesel - as the five-door hatchback. With particularly low CO2 emissions these engines attain high fuel efficiency together.

As the five-door and attain a similarly modest kerb weight, model for model the three-door Mazda2 shares the same overall dimensions. The five-door Mazda2 has already demonstrated that by completely redesigning the body and chassis and implementing Mazda’s unique ‘gram strategy’. The weight could be reduced to under the 1,000 kilogram threshold with brand’s small car. The industry trend towards bigger and heavier cars with this outstanding result reverses.

With achromatic environment for automakers, all the show stands are passably match in size and there are some truly zany creations that take the stage. The abundance of forbidden fruit on the floor would be another delight.

This is the latest example of forbidden fruit headed for Geneva the three-door Mazda2 hatchback.  This feisty subcompact will likely draw decent crowds. The five-door Mazda2 combines the Styling and Performance, but comes in a smaller package. Since the five-door won a boatload of awards, we can’t imagine the three-door will be any less exciting.

On-the-road price for the Mzda2 diesel has been confirmed to start at £9,499. this model is available in a range of five-door hatchbacks and will be available for sale on March 2008. this model will be available in two equipment levels – TS and TS2 – and both will feature the standard equipment already available in the petrol-powered models of the Mazda2. These models will also have the same eye-catching and distinctive styling known of the Mazda2 petrol.

Both the TS and TS2 will be powered by Mazda’s newly-developed MZ-CD 1.4-liter common rail turbo diesel engine. This power unit is equipped with four cylinders which are also available in the existing model but compared with that, these are more fuel efficient. Also, they have a more reduced cost for operation. This engine is capable of producing a maximum power output of 68ps at 4000rpm and its torque is recorded at 160Nm at 2000rpm. It is mated to a precise-shifting five-speed manual transmission, perfect for those who want to be in full control of their car. In turn, this transmission is outfitted with special gear ratios to ensure that the driver can make the most out of this model’s torque and to guarantee that it will be fun to drive around.

Mark Cameron, the Marketing Director of Mazda UK, said, “The new Mazda2 diesel has all the attractive and dramatic styling of the petrol models, and offers customers increased fuel economy, reduced CO2 impact and ultra-low road tax of just £35 per year. It is going to deliver an entertaining driving experience coupled with Mazda’s renowned Japanese build-quality and reliability. While styling is one of the most important factors in the buying process, consumers are increasingly aware of environmental issues and demand for small capacity diesels is growing. We expect the new diesel models to account for 12 percent of Mazda2 sales.”

This new Mazda model is proud to present its owners with an exceptional fuel economy and with that, decreased exhaust emissions. It has been designed to have a lightweight construction and sophisticated aerodynamics. Because of this and coupled with its high torque figure, the new Mazda2 diesel is able to produce an exceptionally lively performance but with a notable fuel economy.

There will be an upcoming Auto Salon in Tokyo happening this January 11-13, 2008 and naturally, Mazda Motor Corporation is participating. However, this time, the Japanese automaker is only going to release images of its new concept vehicle, the Mazda Atenza Mazdaspeed Concept. The Atenza is actually the name of the Mazda6 in its home market. Thus, this concept vehicle is the customized version of the Mazda6.

The Mazdaspeed version of the Atenza is based on the new Mazda6 or Mazda Atenza which will be arriving in spring 2008 in Japan. Mazda will be showcasing show horses, not horsepower during the Auto Show as it will be exhibiting tweaked versions of its line up. The Mazda2 or Mazda Demio “Haru Iro” (spring colors) Collection will be included as well. The spring colors available for the Mazda Demio are green, pink, and blue.

The other Mazda vehicles revealing themselves during the Tokyo Auto Salon are the Mazda CX-7 “Cool Style” Concept and the Mazda RX-8 Type RS. The “Cool Style” Concept of the CX-7 is brought by its enhanced appearance which includes chrome exterior trim with a brown interior. On the other hand, the RXD-8 Type RS is the Japanese automaker’s new top-end model. This has been equipped with 19-inch forged aluminum wheels, urethane-foam-filled front crossmembers, Bilstein dampers, and customized Recaro bucket seats. Aside from these models, Mazda has pledged to feature a line up of 16 customized vehicles during the 2008 Tokyo Auto Salon.

Japanese automaker Mazda Motor Corporation has recently announced that it has already launched its Mazda Demi ‘Chiara” special edition. The production of this special edition Mazda Demio is to celebrate the winning of the said model of the 2008 Automotive Researcher’s and Journalists’ Conference of Japan (RJC) Car of the Year award. It will be available for sale starting the 20^th of December this year at Mazda, Mazda Anfini, and Mazda Autozam dealerships nationwide.

The name ‘Chiara’ means bright or brilliant in China and this special edition had been based on the 13C-V grade Demio. The 13C-V model is a front-wheel drive powered by a 1.3-liter Miller Cycle engine and the CVT or continuously variable transmission. It is also based on the electronically controlled four-wheel drive 13C grade model.

On the outside, the Chiara is finished off in the exclusive Golden Red Mica which is a bright shade of red with sprinkles of Gold flakes and this is its standard color choice. Other color options include Crystal White Pearl Mica, Sunlight Silver Metallic, Radiant Ebony Mica, and the Brilliant Black. And when you take a peek inside, you’ll see that it has custom seat covers that have a multi-strip pattern. These custom seat covers further enhance the distinctive style of the special edition model. There are special equipment installed in the Chiara improve convenience. Some of these conveniences include the auto light system, keyless entry and starter sytem, water-repellent coating for glass surfaces, and the rain sensing front wipers. This type of wiper was initially just a factory-installed option for the standard Mazda Demio. Another feature of the Mazda Demio Chiara special edition are the silver bezels on the steering wheel spokes.

The Mazda Demio Chiara special edition’s manufacturer’s suggested retial price 1,410,000 yen for the FWD version and 1,550,000 yen for the e-4WD version.

The 2018 design for the Mazda3 will be revealed 11 years before it is scheduled to arrive in the Los Angeles Motor Show happening this week. However, the 2018 Mazda3 will just be full-size clay model.

The design for the 2018 Mazda3 was made by the 21-year old student, Mallory McMorrow, who won the Mazda Design Challenge. This new Mazda concept car will be shown through 3D full-size version made of clay. The winner is an industrial design student from Indiana. His design was chosen by the Mazda designers and also users of Facebook during an online final.

The clay model of the 2018 Mazda3 will be created by McMorrow togetehr with Mazda designer Jacques Flynn. Flynn was also the one who helped McMorrow with sketching her design and make it have more detailed renderings. They will also get help from Franz von Holzhausen, the design director of Mazda North America.  

“Jacques took everything I said and sketched, and put my thoughts and feelings on paper. I’m proud to say that the end design was still definitely my car and I can’t wait to see it come to fruition on the show floor,” said McMorrow who is studying at New Jersey’s Notre Dame University.

Ever since the day Mazda announced for the production of their redesigned Mazda2, they may have had doubts on whether it would be much appreciated or not but this did not stop them from pursuing their plans and so they hoped for the best. They were not disappointed as after a month of its release, the Mazda2 had already exceeded its company’s expectations (and the customers as well).

Mazda Motor Co. had just announced their sales and they were already able to reach 15,000 units of Mazda2 sold just between the period of July 5 – August 5, and they’re still counting. The Japanese automaker had just expected a sales of 5,000 units for the first month, thus the figure they now have is way beyond their expectations.

The good word about the Mazda2 is surely spreading fast as Mazda has also reported that the official website for the Mazda2 is drawing in a lot of traffic. This is a really good sign that the people’s interest level is not about to go down anytime soon, thus Mazda2 still has great potential for bringing in a lot of sales.

Now that it has garnered a lot of sales in just its first month, will Mazda finally decide on bringing it into the US shores?

The Mazda 2 or Mazda Demio has recently been launched and from the looks of it, it has shredded weight. There was a total weight loss of about 100 kilograms, which resulted to a total weight of 995 kilograms and 960 respectively.

So how did Mazda do it? They have achieved it through better engineering techniques and a smaller overall car. The result was a loss of 20 kilograms of weight. The removal of some features also resulted into a loss of another 20 kilograms. The other 60 kilograms of loss weight was because of the reduction of the weight of the front seats – 2.5kg, suspension – 13kg, front speakers – 1kg, and the electrical system – 2.9kg.

The result was great as the Mazda 2 achieved better MPG ratings and also helped improve agility.

This is the perfect moment to pause and have a wonderful feast to commemorate and celebrate Mazda’s achievement in reaching their 40^th million production of cars in Japan. This is indeed one of their many milestones and their loyal patrons celebrate with them in this momentous event.

They had their celebration in their headquarters in Hiroshima at the Ujina Plant No.2. The production of the Mazda Demio or Mazda2 was what marked the company’s milestone in the industry of automobile. A lot of executive officers were present during this commemorative ceremony and even Mazda’s Representative Director, Chairman of the Board, President and CEO Hisakazu Imaki graced the event with his presence.

Mazda had traveled a long way to achieve their 40^th million production. They remain standing despite the growing number of competition and this is evident through their being in this industry for 75 years and nine months since October of 1931.

President and CEO Imaki delivered a speech saying, “Mazda was able to achieve 40 million units of cumulative production due to the great support of our customers. This milestone is also the result of the steadfast efforts of the many employees and people associated with Mazda who have been the cornerstone of our success throughout the company’s existence. Mazda’s appetite for embracing challenges and a spirited corporate culture drives us to develop new technologies and create new value. This is the reason why, of all the automakers around the world, Mazda is the only brand that produces rotary engine cars. Accomplishing 40 million units is another breakthrough on our road to even further growth. To maintain this track record of success going forward, Mazda will continue to provide our customers with cars that ‘look inviting to drive, are fun to drive, and make you want to drive them again’.”

This is indeed a very gratifying event for the company. It also made Mazda enthusiasts even more proud of the heritage of their precious set of wheels.

Mazda Motor Corporation has announced the launch in the Japanese market of their fully redesigned Mazda Demio, or what is world-widely known Mazda 2. The launch and the commencing of the sales happened last July 5, 2007. It could be remembered that a week or two ago, Mazda said that they have already started production for their redesigning of the Mazda 2. They sure move fast on production as they now have announced the comecing of the sales of the much-awaited Mazda 2. The Mazda 2 has already gone on sale at all Mazda, Mazda Anfini and Mazda Autozam dealers throughout Japan. Their target sales for all new Mazda Demio is 5,000 units a month.