According to Mazda’s official website, the Mazda Motor Corporation has gone beyond its full-year sales forecast for the fiscal year 2007. Sales of Mazda units went beyond 1.36 million vehicles worldwide. This means an increase of 4.7% since FY 2006. The staggering numbers bodes well for the Mazda Motor Corporation, after finding out that FY 2007 had the best global sales results from Japan and the corporation’s 12 overseas markets. FY 2007 shows the best numbers recorded by Mazda since its boom in FY 2000.
As was mentioned, there are a total of 12 overseas Mazda markets on the corporation’s list. It has been an incredibly fruitful year for Mazda after achieving a record sale of around 326,586 units in Europe alone. Sales in Europe shows a 7.4% increase from last year’s sales—depicting the automaker’s best performance in Europe in the last 17 years. New fiscal sales year records were also created in Russia, Portugal and the UK. While key markets like Austria and France also showed year-on-year increase in sales.
In the corporation’s hometown Japan, Mazda sold an additional 255,741 vehicles showing a 0.2% to 4.8% increase in market share. While Mazda also achieved its best sales in Israel and Australia with 34,673 units (5.8% increase) and 79,292 units (18.0% increase).
In spite of being placed alongside highly competitive brands in the challenging North American market, Mazda also saw a year-on-year increase of around 6.8%. While also showing 294,725 units sold in the United States, marking a great 5.8% leap from last year’s sales. There were a total of 88,507 units sold in Canada, showing a 5.8% year-on-year increase, and 18,011 units sold in Mexico with a staggering 84.0% increase from last year’s sales.
All these sales mean a total volume increase of about 4.7% from last year’s sales. The award-winning Mazda 2 or Mazda Demio and Mazda 3 or Mazda Axela were undoubtedly well-received by the waiting market. Mazda CX-9 also proved to be a best-seller, especially after winning the 2008 North American truck of the Year award.
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